No Comments

TUMI And The Langham Announce New Partnership To Promote Sustainable Travel

Image for TUMI And The Langham Announce New Partnership To Promote Sustainable Travel

TUMI, the leading international travel and lifestyle brand has announced a new partnership with The Langham Hotels & Resorts, a collection of luxury properties set in four continents. This new collaboration is based on the two brands’ shared commitment to building a more sustainable future in travel.

Presenting its new TUMI V4 Recycled International Expandable 4 Wheeled Carry-On in close collaboration with The Langham, the hard side suitcase by TUMI is made from recycled materials and comes with a limited-edition blush initials patch reminiscent of the luxury hotel brand’s signature hue. Each case features textured finishing with speckled pigments that serve to highlight the repurposed materials extensively used in its production and will feature an embossed recycled metal logo.

The Langham and TUMI’s multi-faceted collaboration kicked off in Greater China (Hong Kong, Shanghai, Shenzhen, Hefei and Haikou) with the unveiling of the exclusive "Celebrate the Perfect Journey" staycation package. Each confirmed reservation of this bespoke package will be presented a special complimentary gift with the TUMI V4 Recycled International Expandable 4 Wheeled Carry-On in Pastel Pink (retailed at HKD/RMB 4,990) as well as a HKD/RMB 200 TUMI voucher complete with a fashionable accents kit (retailed at HKD/RMB 690)  that includes a stylish blush luggage tag, monogram patch, zipper pull ties and handle wrap.

In addition, the partnership will also offer premium benefits to both TUMI and The Langham rewards programme members, with details to be shared online moving forward.

 "Our new partnership with The Langham takes shape around our collective focus on sustainability. In addition to pre-launching our exciting new recycled TUMI V4 with the "Celebrate the Perfect Journey" staycation package, our collaboration aims to elevate eco-friendly experiences for when our customers will travel again," said Adam Hershman, Vice President of TUMI, Asia Pacific and Middle East.

"This merging of the ecological aspirations for both The Langham and TUMI has been in the works for months and I’m delighted that we are playing a part in inviting people to travel responsibly," said Stefan Leser, Chief Executive Officer, Langham Hospitality Group. "While we may not be able to venture far at the present time, there is still much to explore closer to home and I know many of our guests are now very mindful of being safe and environmentally conscious at the same time."

Guests who book the "Celebrate the Perfect Journey" staycation package will also receive a complimentary room upgrade at the selected The Langham hotels along with daily breakfast for two, an afternoon tea experience on the arrival day, a 20% off F&B and spa treatments, early check-in and late check-out privileges, and complimentary valet parking.

This package is specially priced at HKD/RMB 5,888. Subject to availability, terms and conditions, guests may make their reservations at langhamhotels.com.

Cyber Gear Webinar Series