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Empower launches Steps to Cooler Summer Campaign
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Empower launches Steps to Cooler Summer Campaign

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Emirates Central Cooling Systems Corporation (Empower), the world’s largest district cooling services provider, launched its pre-summer awareness campaign, ‘Steps to Cooler Summer’, aiming to prepare the customers, by providing best practices and ways, to reduce district cooling consumption during the upcoming summer season. This helps reduce the energy consumption cost of customers, and ensures customer happiness by providing the best and most efficient cooling services that maintain environmental sustainability.

The campaign promotes sustainable development goals and helps reducing carbon emissions. This supports the Dubai Plan 2021, which aims to transform the Emirate into a smart, environmentally integrated city in terms of health, hygiene and sustainability.

“The campaign is part of Empower's efforts to raise awareness, among its customers in Dubai, about rationalising the use of district cooling systems to conserve natural resources and protect the environment. This supports the directives of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, to reduce electricity and water consumption by 30%, transform Dubai into a global hub for green economy, and make it the city with the lowest carbon footprint by 2050,” said Ahmad Bin Shafar, CEO of Empower.
Bin Shafar highlighted that the campaign consists of 8 steps. These steps are simple and effective advice from Empower to all its building owners, investors developers and end-users; over 85,000 customers, both expats and UAE nationals. The steps include: Closing curtains, keeping the door and window cracks sealed, tinting glass doors and windows, reducing heat sources, checking the AC thermostat, keeping the AC filter clean, doing periodic home maintenance , and paying bills on time.

Empower’s systems outperform other conventional refrigeration solutions by 50%, and significantly reduce heavy loads from the power grid when cooling demand is high.

In summer 2017, Empower achieved 5.4% savings in district cooling power consumption through its ‘Smile at 24 Degrees’ campaign. The campaign educated users on the best solutions to rationalise district cooling consumption, and the need to adjust air conditioners to 24°C, to reduce consumption and save energy.

The campaign also introduced innovative ways to reduce heat in homes and reduce monthly expenses through environmentally friendly methods. Empower introduced an online calculator on its website to helps its customers monitor and plan their district cooling consumption, helping them reduce consumption and achieve significant savings.

Empower currently operates over 1.34 Million RT, providing environmentally responsible district cooling services to large-scale real estate developments such as Jumeirah Group, Jumeirah Beach Residence, Dubai International Financial Centre, Business Bay, Dubai Healthcare City, Jumeirah Lake Towers, Palm Jumeirah, Discovery Gardens, Ibn Battuta Mall, Dubai Design District and International Media Production Zone, among others.

 











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