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Apple and the Environment
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Apple and the Environment

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Manufacturing, including extraction of raw materials and product assembly accounts for 38 percent of Apple’s total greenhouse gas emissions.

Because Apple designs smaller, thinner, lighter products, they do more with less material. MacBook Pro features a revolutionary unibody design, which replaces dozens of individual parts with a single piece of recyclable aluminum. And today’s 20-inch iMac uses 55 percent less material than its first-generation, 15-inch predecessor. That’s a material savings of 10,000 metric tons, the equivalent of 7200 Toyota Priuses for every one million iMac computers sold.

Designing green products includes considering the environmental impact of the materials used to make them. From the glass, plastic, and metal in the products to the paper and ink in packaging, Apple's goal is to continue leading the industry in reducing or eliminating environmentally harmful substances.

The greatest environmental challenge facing our industry today is the presence of arsenic, brominated flame retardants (BFRs), mercury, phthalates, and polyvinyl chloride (PVC) in products. Apple is not waiting for legislation to ban these substances. Not only is every Mac, iPod, and iPhone free of PVC2 and BFRs, Apple is also qualifying thousands of components to be free of elemental bromine and chlorine, putting us years ahead of anyone in the industry. In addition, all MacBook Pro models feature displays with mercury-free backlighting and arsenic-free glass.

Efficient packaging design helps reduce the emissions produced during transportation. The packaging for the 13-inch MacBook Pro, for example, is 41 percent smaller than the previous-generation MacBook.

The majority of greenhouse gas emissions Apple accounts for are produced when you plug in the products and start using them. That’s why Apple designs all the products to be as energy efficient as possible. Take Mac mini, for example. It uses as little as a quarter of the power consumed by a typical lightbulb, making it the most energy-efficient desktop computer in the world. In fact, Apple is the only company in the industry whose entire desktop and notebook product lines meet the strict energy efficiency requirements set by the EPA’s ENERGY STAR program.











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